Mobile Strategy Partners Changes Name to Xtensifi as Part of Rebranding Effort

//Mobile Strategy Partners Changes Name to Xtensifi as Part of Rebranding Effort


– Specialized consulting firm in digital finance continues focus on offering sound strategic guidance and pioneering software development services to financial institutions and fintech providers –

Mobile Strategy Partners (MSP), a digital consulting and development firm that enables financial institutions and fintech providers to create and execute their mobile and online strategies, announces it has changed its name to Xtensifi as part of its rebranding effort.

Under the new name, the company continues to specialize in enabling mid-to large-sized financial institutions and fintech startups to offer comprehensive digital banking experiences.  Xtensifi offerings include:

  • Strategic consulting – Guiding clients to meaningful, actionable solutions to real problems through proven methodologies to analyzing user needs, business environments, partnership opportunities and identifying ways for clients to stand out as an innovative leaders in a dynamic and competitive landscape.
  • Technology execution – Getting the job done, meeting the needs of our clients and their end users through tailored technology solutions and superior customer experiences that increase revenue, decrease costs, streamline complex processes and take advantage of latest digital, analytics and cloud based technologies. Technology projects frequently involve iOS, Android, mobile web and desktop browser applications development, as well as systems integration, reporting, authentication and entitlements, digital messaging investments.
  • Implementation and support services – Taking solutions to market and providing messaging, compliance and support capabilities to ensure success with new initiatives. Special emphasis is placed on deploying the technology, training staff and replacing existing technology quickly but without disrupting the business.

“Under our new brand, Xtensifi continues to work with financial institutions and fintech startups that need strategic planning as well as the ability to execute,” said George Kelley, CEO of Xtensifi. “By combining strategic planning with the actual development and implementation of innovative, new technology we magnify the positive impact of the solutions on our customers.”

About Xtensifi

Xtensifi, formerly known as Mobile Strategy Partners (MSP), is a specialized digital consulting and development firm that works with banks, credit unions, insurers, fintech providers and other financial organizations of all sizes. Since 2009, the company has provided extensive strategy and execution work that has resulted in dramatically improved digital experiences and award winning solutions being created and offered by our clients. The team’s expertise includes the creation of advanced digital platforms, simplified integration frameworks, digital reference architectures, moving complex technology environments to Amazon Web Services (AWS Cloud), implementing real-time payment systems, ensuring banking compliance and migrating from legacy platforms. To learn more about Xtensifi, visit

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